AFTER THE WELL DESERVED CRICKET WORLD CUP VICTORY one thing is very clear It is pay back time for this rich game and its governing body . We as a nation have to build an opinion to broad base the game and make it more popular. In the process BCCI has to make sure that they form clusters in villages and remotest areas to promote the game so as to provide opportunities to not so lucky but gifted and hard working rural Indians. A time has come to have a RURAL league. Why not have INDIAN PREMIER VILLAGE LEAGUE - IPVL. It will help build /promote the game, its infrastructure and its grass root base. Time has also come on basis of its popularity to promote it in areas where lower class and lower middle class will have access to world class cricketing infrastructure. Till so far NIS has been teaching cricket and giving diplomas - time is now here for the BCCI to open three to five Coaching Educational Institutes in different zones to provide the necessary coaching personnel which will be required for the games promotion in India and later import to the non cricketing but cash rich world.
BCCI having earnings running into crores because of the games huge popularity needs to share the spoils with its poor cousins from the team sports. BCCI needs to provide funds for other not so cash rich sport like soccer and hockey – if the BCCI does not heed then the government must first nudge them into this CS(S)R read CORPORATE SOCIAL CUM SPORTS RESPONSIBILITY but if need be later ensure compliance to have a balanced growth of these team sports. It will not only provide India's burgeoning population a culture of sports, health well being through physical training but at the same time ensure that we come up in world standards in other sports as well.
